The Unicorn Quest: India Learns to Start Up by Archana Rai [Premium Books]
The Unicorn Quest: India Learns to Start Up by Archana Rai [Premium Books]
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Book summary:
The Unicorn Quest: India Learns to Start Up examines the rapid rise of India’s startup ecosystem and the challenges faced by entrepreneurs on the journey from idea to scalable business. Archana Rai traces how innovation, venture capital, policy shifts, and youthful ambition have fueled the creation of unicorns—startups valued at over a billion dollars—while also highlighting the risks, failures, and growing pains along the way. Blending reportage with analysis, the book looks at founders, investors, and institutions shaping India’s entrepreneurial landscape, offering insights into what works, what doesn’t, and what India must learn to build sustainable startups.
About the author:
Archana Rai is an Indian journalist and editor with extensive experience covering business, startups, and economic policy. She has worked with leading publications and is known for her clear, analytical writing on entrepreneurship and innovation. Rai’s work focuses on making complex economic trends accessible, and The Unicorn Quest reflects her deep engagement with India’s evolving startup culture and its broader social and economic impact.
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