The New IQ by Tracy Alloway

Rs. 199.00

~~Rs. 399.00~~ Rs. 199.00

Sale Sold out

Shipping calculated at checkout.

CONDITION Used

Quantity

IQ tests, which measure our ability to retain information, are out-dated. In the digital era, the new IQ is not about retaining knowledge, but managing it.

Working memory is the brain’s Post-It note. It allows us to make mental scribbles of what we need to remember and process. The bigger the ‘Post-It’ we have, the more proficient a multi-tasker we are. And in a modern world, where technology and busy lives place an increasing strain on our working memory’s capacity, its strength becomes an important predictor of our success.

But what determines the strength of our working memory? How does it change over the course of our lives and is there anything we can do to improve its capability? Through research, observations and anecdotes, ‘The New IQ’ explores these questions, dispelling the myths that surround modern intelligence and IQ and explaining how working memory differs across a spectrum of people, with varying aptitude, experiences, and expertise. It looks at athletes as well as chess players, memory champions and autistic savants, the young and the old, examining the impact of working memory on finances, relationships and work.

‘The New IQ’ provides an understanding of working memory as an evolving mechanism of the modern brain and shows us how to enhance it in order to improve our chances of success in all aspects of life.

Product features

✅ 100% Original Books

Every book is authentic and sourced responsibly—no pirated or photocopied material.

🔍 32-Point Quality Check

Each book undergoes a detailed inspection for pages, cover, binding, and readability.

📚 Wide Range of Genres

From fiction and self-help to academic and non-fiction—something for every reader.

💸 Budget-Friendly Prices

Get great books at unbeatable prices—perfect for students, readers, and collectors.

✨ Pre-Loved, Not Worn Out

Books are gently used, clean, and in good readable condition.

🌱 Eco-Friendly Choice

Buying used books helps reduce waste and promotes sustainable reading.

🚚 Pan-India Shipping

Fast, reliable delivery to every corner of India, with tracking and support.

💬 Customer Support

Responsive customer service to help with any order or book-related query.

Materials and care

📚 Materials

– Gently used, original print books.
– No photocopies or pirated prints—100% original.
– Checked for legibility and intact spines.
– Some books may contain light pencil notes or highlights.

🧼 Care Instructions

– Keep books away from moisture and direct sunlight.
– Use a bookmark to maintain page quality.
– Use a soft, dry cloth to wipe dust from covers.
– Preserve the pages and cover from smudges or stains.
– Prevent warping by storing books upright on shelves.