The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber

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Book Summary –
The E-Myth Revisited is a groundbreaking business classic that challenges the common misconceptions (the “entrepreneurial myths”) about starting and running a small business. Michael E. Gerber argues that most small businesses fail because their owners spend too much time working in their business instead of on it. Through the story of Sarah, a struggling small business owner, Gerber explains the difference between three key roles every entrepreneur must balance — the Technician (who does the work), the Manager (who organizes the work), and the Entrepreneur (who envisions the future). He introduces the concept of building a “franchise prototype” — a systemized, efficient model that can operate smoothly even without the owner’s constant involvement. The book provides a step-by-step guide to creating a scalable, sustainable, and successful business by focusing on systems, processes, and personal growth. Practical, insightful, and deeply motivational, The E-Myth Revisited has become an essential read for anyone aspiring to turn their small business into a thriving enterprise.

About the Author –
Michael E. Gerber is a renowned American author, business coach, and entrepreneur celebrated for his pioneering work in small business development. Widely recognized as one of the world’s leading authorities on entrepreneurship, Gerber has dedicated his career to helping small business owners achieve sustainable success through structured systems and strategic thinking. His E-Myth (Entrepreneurial Myth) philosophy has inspired millions of entrepreneurs globally to rethink how they run their businesses. Over the years, Gerber has authored numerous books in the E-Myth series, each focusing on specific industries and business challenges. As the founder of Michael E. Gerber Companies, he continues to mentor and train entrepreneurs around the world. His writing combines practical wisdom with real-world experience, empowering business owners to move from chaos and burnout to clarity, freedom, and long-term growth.

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Used364Z4F6YP-Used	Used364Z4F6YP-Used Regular price ~~Rs. 450.00~~ Sale price Rs. 199.00/ea	Rs. 0.00	Quantity Sold out	Regular price ~~Rs. 450.00~~ Sale price Rs. 199.00/ea	Rs. 0.00