Nike: The Vision Behind the Victory

Nike: The Vision Behind the Victory

Rs. 150.00
Rs. 150.00
Rs. 250.00
Sold out
Shipping calculated at checkout.
Nike's immortal 'Just Do It' slogan is displayed in the Smithsonian Institution in Washington, DC. The company's pioneering use of athlete endorsement as the foundation of its marketing and its dedication to incorporating advanced technology and materials in their products has forever changed the world of sports. Amazingly, what is now Nike sprang from the humblest beginnings -two runners with a passion for improving the sport, willing to sell shoes out of their cars at track meets. This book provides a comprehensive analysis of the company, giving readers a full appreciation of its fascinating history and the attributes and strategies that have helped Nike outlast its competitors. Material derived from interviews with star athletes and marketing experts lend additional insight into the Nike phenomenon.

People who bought this product, also bought

Related Products

Customer Reviews

No reviews yet
0%
(0)
0%
(0)
0%
(0)
0%
(0)
0%
(0)

You may also like

  • Rs. 599.00
    Rs. 599.00
    Sold out
  • Rs. 299.00
    Rs. 299.00
    Rs. 599.00
    Sold out
  • Rs. 799.00
    Rs. 799.00
    Sold out
  • Rs. 299.00
    Rs. 299.00
    Sold out

Net Orders Checkout

Item Price Qty Total
Subtotal Rs. 0.00
Shipping
Total

Shipping Address

Shipping Methods

Get 7x fitter in 2025

Join our readers club & strengthen your mental game. Stay updated on the latest deals & discounts.

or
Country Flag
By submitting this form, you agree to receive marketing and promotional content.
No Thanks.

Powered by

Powered By
Notifier Web Push, Email, SMS