Investment Appraisal by Ken Langdon [Rare books]

Rs. 599.00

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Book Summary:

First published in April 2002, this compact 130‑page guide offers a clear, step‑by‑step "fast track" to evaluating return on investment. Langdon demystifies essential techniques including cost–benefit and risk analysis, key accounting measures, and the balanced scorecard. Drawing on real‑world lessons from global giants in oil and telecommunications—and insights from thinkers like Mack Hanan and Warren Buffett—the book equips readers with a practical “Ten Steps to Evaluating ROI” framework, a glossary of terms, and FAQ section to support decision-making .

About the author –

Ken Langdon is a seasoned consultant and prolific business author, best known for books such as Smart Things to Know about Business Finance and Interpreting Company Reports For Dummies. With a background in technology, he has trained and advised major corporations across the US, Europe, Australia, and Asia—specializing in guiding non-financial managers to accurately read and judge qualitative and quantitative data within business finance

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