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Gut Feelings: Short Cuts to Better Decision Making by Gerd Gigerenzer (rare books)

Gut Feelings: Short Cuts to Better Decision Making by Gerd Gigerenzer (rare books)

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Book Summary

In Gut Feelings, psychologist Gerd Gigerenzer delves into the science of intuition, challenging the conventional wisdom that complex decisions require complex analysis. He posits that our unconscious mind employs simple, evolved rules—known as heuristics—that enable us to make effective decisions swiftly and with minimal information.

About the Author

Gerd Gigerenzer is a German psychologist and the director of the Harding Center for Risk Literacy at the Max Planck Institute for Human Development in Berlin. He is renowned for his research on decision-making and the role of heuristics in human cognition.

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