Doing Business Anywhere: The Essential Guide to Going Global [Hardcover] [rare books] by Tom Travis

BOOK SUMMARY

"Doing Business Anywhere: The Essential Guide to Going Global" by Thomas L. Friedman and Michael Mandelbaum offers a comprehensive guide to understanding how the global marketplace works and how businesses can successfully operate in international markets. The book provides insights into the challenges and opportunities that arise when companies go global, as well as the strategies and tactics they can employ to succeed in an increasingly interconnected world.

ABOUT THE AUTHOR

Thomas L. Friedman is a renowned American journalist, author, and foreign affairs columnist for The New York Times. He is one of the most influential voices in discussions surrounding globalization, international business, and global politics. Friedman has written several best-selling books, many of which focus on how globalization impacts various aspects of society, business, and technology. His works are often known for providing deep insights into the complexities of a rapidly changing world.