Dealing with Darwin by Geoffrey A. Moore Ph.D. [Rare book]

Rs. 399.00

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Book Summary

Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution explains how companies can survive and grow in constantly changing markets. Geoffrey A. Moore compares business competition to Darwinian evolution, arguing that companies must continually adapt and choose the right kind of innovation for their market stage. The book explores innovation in growth, mature, and declining markets and shows how businesses can differentiate themselves, overcome organizational inertia, and redirect resources toward opportunities that create competitive advantage.

About the Author

Geoffrey A. Moore, Ph.D., is an American author, business consultant, and influential thinker in technology and innovation strategy. He is best known for books such as Crossing the Chasm, Inside the Tornado, and Dealing with Darwin. Moore has worked with major technology companies and has advised businesses on strategy, innovation, and business transformation. He studied literature at Stanford University and the University of Washington and has spent much of his career helping companies respond to disruptive technologies and changing markets.

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