Great Jackass Fallacy [RARE BOOKS]

Most companies use the carrot-and-stick theory of reward ment to manipulate and control their employees. And, as p Harry Levinson points out, this is precisely the technique stubborn jackass.

In a book which ranges widely from psychology to executive stress, Dr. Levinson writes about present-day management theories. In his view, all of these programs tend to see a person's needs in broad, general cate- gories such as "achievement" and "self-actualization," with little allow- ance made for different people and different circumstances, Levinson suggests that they all tacitly accept, in varying degrees, the carrot-and- stick philosophy.

Dr. Levinson believes that we should turn current management ideas around. He wants companies to provide a rational, balanced approach to both the psychological aspects of management and the functional ones. He sees the ideal company as having different management styles and motivational climates in different areas, allowing employees to find jobs that fit their personalities as well as their competencies.