{"product_id":"negotiating-with-tough-customers","title":"Negotiating with Tough Customers","description":"\u003cspan data-mce-fragment=\"1\"\u003eNever take no for a final answer and other tactics to win at the bargaining table.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNegotiation is the middle ground between capitulation and stoNewalling, a back-and-forth between two parties trying to reach agreement. If a price or other term is non-negotiable, there is no give and take, just “take it or leave it.” You may think you are negotiating, but if the other side isn’t playing, you aren’t either.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRegardless of the industry, situation or product, the two most common mistakes negotiators make are:\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e1. They give ground too easily\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e2. They get nothing in return\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis book provides proven methods for holding your ground against (seemingly) more powerful negotiators. But it also goes further, making sure that when you do give ground, you get equal or better value in return.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eUsing a cooperative, collaborative approach in a hardball negotiation just doesn’t work. Tough negotiators will play win-win, but only if they have nothing to lose.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNegotiating with Tough Customers will make you a better salesperson by making you a better negotiator... and vice versa.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSteve Reilly has helped heavy equipment companies negotiate the sale of mining trucks, technology companies negotiate intellectual property rights and many more. His experience in sales and marketing, together with 20 years consulting in the areas of negotiation and leadership, provide him with a foundation in industry that is second to none.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSteve consults with Caterpillar, United HealthCare and other Fortune 100 companies, helping them improve the profitability of their deals.\u003c\/span\u003e","brand":"Best of used books","offers":[{"title":"Used","offer_id":44274743968001,"sku":"2QXOZ73LT-Used","price":150.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0421\/4299\/0495\/products\/NegotiatingwithToughCustomers.jpg?v=1656767111","url":"https:\/\/bestofusedbooks.com\/products\/negotiating-with-tough-customers","provider":"Best Of Used Books","version":"1.0","type":"link"}