{"product_id":"lightning-in-a-bottle-hardcover","title":"Lightning in a bottle [hardcover]","description":"\u003cp\u003e\u003cspan\u003e\"You will never look at 'new ideas' the same way again.\" -H. Wayne Huizenga, founder and former chairman and CEO of Blockbuster Inc.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e\"I would strongly suggest that all marketers read this book before they decide to launch a new product, line extension or enter a new line of business.\" -Mark R. Goldston, chairman and CEO, United Online, Inc., which includes NetZero, Juno, Classmates and MyPoints.com brands\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDavid Minter and Michael Reid know innovation. For more than 25 years, they have contributed to the growth of such companies as Blockbuster, Dole, Viacom, Sony and Einstein Bagels.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Best of Used books","offers":[{"title":"Used","offer_id":45275368030465,"sku":"30BKD86PT-Used","price":299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0421\/4299\/0495\/files\/ryhs.jpg?v=1717743102","url":"https:\/\/bestofusedbooks.com\/products\/lightning-in-a-bottle-hardcover","provider":"Best Of Used Books","version":"1.0","type":"link"}