{"product_id":"bargain-fever-how-to-shop-in-a-discounted-world-by-mark-ellwood","title":"Bargain Fever: How to Shop in a Discounted World by Mark Ellwood","description":"\u003ch3 data-start=\"185\" data-end=\"222\"\u003e\u003cstrong data-start=\"189\" data-end=\"222\"\u003eBook Summary \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"224\" data-end=\"1244\"\u003e\u003cstrong data-start=\"224\" data-end=\"278\"\u003e\u003cem data-start=\"226\" data-end=\"276\"\u003eBargain Fever: How to Shop in a Discounted World\u003c\/em\u003e\u003c\/strong\u003e delves into our modern obsession with deals and the transformative impact of discount culture on both consumers and retailers. Journalist Mark Ellwood coins the term \"Shopping 3.0\" to describe this new reality where promotions are the norm and full prices are rarely accepted. He explores how the brain responds to bargains—triggering dopamine highs he humorously dubs \"buyagra\"—and explains clever tactics stores use to manipulate perceptions, such as anchoring prices or staging secret VIP markdowns. Through globe-spanning reporting—from luxury department stores and mega-outlets to Turkish bazaars and extreme coupon communities—Ellwood blends anecdote with insight. The result is an illuminating, witty guide showing that while shopping has become more strategic and savvy, sellers have evolved equally cunning defenses of their bottom lines. Ultimately, he argues: “No one should pay full price for anything, ever again.” \u003c\/p\u003e\n\u003ch3 data-start=\"1251\" data-end=\"1292\"\u003e\u003cstrong data-start=\"1255\" data-end=\"1292\"\u003eAbout the Author \u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1294\" data-end=\"2203\"\u003e\u003cstrong data-start=\"1294\" data-end=\"1310\"\u003eMark Ellwood\u003c\/strong\u003e is a London-born, New York–based journalist, author, and television contributor. With a background in English literature from Cambridge and a Master’s from the University of Chicago, Ellwood transitioned from being a tour director in Europe to writing on luxury goods, travel, and culture for prestigious outlets like \u003cem data-start=\"1629\" data-end=\"1646\"\u003eFinancial Times\u003c\/em\u003e, \u003cem data-start=\"1648\" data-end=\"1669\"\u003eWall Street Journal\u003c\/em\u003e, \u003cem data-start=\"1671\" data-end=\"1695\"\u003eBloomberg Businessweek\u003c\/em\u003e, and \u003cem data-start=\"1701\" data-end=\"1730\"\u003eThe New York Times Magazine\u003c\/em\u003e. He also appears frequently on television, contributing to shows such as NBC’s \u003cem data-start=\"1848\" data-end=\"1855\"\u003eToday\u003c\/em\u003e, ABC News, and CNBC’s \u003cem data-start=\"1878\" data-end=\"1901\"\u003eThe Filthy Rich Guide\u003c\/em\u003e\u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003ca href=\"https:\/\/www.traveler.es\/autor\/mark-ellwood?utm_source=chatgpt.com\" rel=\"noopener\" alt=\"https:\/\/www.traveler.es\/autor\/mark-ellwood?utm_source=chatgpt.com\" class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]! transition-colors duration-150 ease-in-out\" target=\"_blank\"\u003e\u003cspan class=\"relative start-0 bottom-0 flex h-full w-full items-center\"\u003e\u003cspan class=\"flex h-4 w-full items-center justify-between overflow-hidden\"\u003e\u003cspan class=\"max-w-full grow truncate overflow-hidden text-center\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/span\u003e. In \u003cem data-start=\"1944\" data-end=\"1959\"\u003eBargain Fever\u003c\/em\u003e, Ellwood brings his signature wit and globe-trotting curiosity to unpack our cultural fascination with bargains, and the surprising ways both consumers and retailers play—and profit from—the discount game\u003c\/p\u003e","brand":"Best of used books","offers":[{"title":"Used","offer_id":46674405163265,"sku":"35JVJKQ9T-Used","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0421\/4299\/0495\/products\/BargainFever.jpg?v=1636194914","url":"https:\/\/bestofusedbooks.com\/products\/bargain-fever-how-to-shop-in-a-discounted-world-by-mark-ellwood","provider":"Best Of Used Books","version":"1.0","type":"link"}